If you’re a landlord you’ll know that attracting reliable, responsible tenants can be one of your biggest challenges. So understanding how to sell your property at prospective viewings is key.
The first decision you need to make is whether you’re going to use an agent or host the viewing in person.
Be honest with yourself. If you’re not comfortable taking on a sales role or greeting strangers then you may need to call in outside help.
If you are confident then showing the property yourself is usually the best solution. That way the tenants get reassurance that they will be looked after by a landlord who is active and involved, and you get to choose the tenants that are right for you.
More than 50% of the hard work begins before the prospective tenants even step through the door:
You want to make a great impression on potential tenants and find out how well they will look after your property, so:
If the tenant seems like a good fit and is keen to rent the property, move to get the tenancy agreement signed as soon as possible. The housing market moves quickly and you don’t want to lose a good tenant.
Ask the tenant to confirm by transfer of deposit on a certain date, which can be as soon as the next day. Tenants do occasionally change their mind at the last minute and you don’t want to waste time re-advertising.
Above all else, make sure that everyone feels comfortable with the arrangements. Keep communications clear and make records of all negotiations and terms of tenancy.
For more information on protecting your investment as a landlord, visit our landlord insurance page .